When you are using an SEO, you must make sure that you are following some trends and other good tactics to make sure that your SEO is up to date and up to par with the successful ones. Keywords are the biggest and most important thing you can have in your SEO strategy. Metadata is also important because you are going to be using the data you get to make a future plan and see what is successful.
Key Takeaways:
- Google, widely agreed upon as the search engine to please, defines SEO as the ways used by online marketers to make their site easier to find and more attractive.
- There are two main categories of SEO techniques. These categories are on-page and off-page techniques.
- Examples of tried and true on page techniques include the use of keywords and metadata.
“Investing in search engine optimization (SEO) for your brand in 2022 is more than a necessity—it’s a priority.”
