Keyword research is very important for any type of online business or online website that establishes content. When it comes to the top result in a Google search, that result will get the most traffic 49% of the time. The second highest result will get traffic 22% of the time. The more keyword research that you do, the higher chance you have at getting a higher search result. You have to figure out what keywords your audience is searching for, and create content that matches that.
Key Takeaways:
- First, come up with keyword ideas by brainstorming and using tools such as Ubersuggest.
- Ubersuggest, Moz and other tools can then be used to analyze these keywords.
- Enter all the info into a spreadsheet, use Conditional Formatting for highlighting, then make your choices.
“The goal of keyword research is to find out what your target audience is searching for online and determine what it will take to actually rank in search engines for those keywords.”
Read more: https://neilpatel.com/blog/keyword-research/
