Not all broad search words qualify as being long tail search words. Some of these would include coffee filter, and marketing expert. These aren’t long tail keywords because they are too short and not very specific. Search terms that are more along the lines of long tail keywords are things like homemade coffee filters, and content marketing strategies for software. By being long and highly specific, those are the tell tale signs of a long tail keyword.
Key Takeaways:
- The telltale signs of long-tail keywords are both their length and their specificity.
- Long-tail keywords generate fewer results which means less competition and making your site more likely to rank.
- The specificity of long-tail keywords means the person using them is probably ready to make a purchase.
“As it turns out, the same thing occurs with keywords that people type into search engines.”
Read more: https://www.semrush.com/blog/how-to-choose-long-tail-keywords/
