Putting forth the appropriate time and effort into developing a functional and appealing Google Business Profile can boost both traffic and revenue. First, you’re going to want to edit the categories section and include all categories that correspond with your business. The next process to tackle is finding a way to bring in customer reviews. Approximately 77% of consumers look into reviews before purchasing a product or service, illustrating just how impactful they are in 2022.
Key Takeaways:
- When a customer is looking to make a purchase, they often turn to reviews to make sure they are making the right decision.
- Around three quarters of people say that when looking for a local business, they either always or at least regularly look at reviews.
- When potential customers are looking at information, pictures can play a large role in their evaluations.
“An enhanced GBP drives more leads from your listing even though you’re not ranking as high as other listings.”
Read more: https://searchengineland.com/google-business-profile-revenue-generating-channel-388207
