Content is very important, but not all content is equally good. One important factor is readability. Readability is how your website stacks up in areas like passive voice and paragraph length. Your site is scored on a scale of one to one hundred, where 100 is the easiest to read, and one is the hardest. But readability has two different pieces – there is readability for a consumer, and there is readability for a search engine.
Key Takeaways:
- The Yoast SEO WordPress plugin is a readability tool that evaluates the quality of your copy.
- Google’s Ranking Factors: Fact Or Fiction is a downloadable ebook that will answer your questions about ranking factors.
- According to Google Trends Analyst John Mueller, there are no algorithms that count words or analyze reading levels.
“Despite claims to the contrary, reading level does not factor into your search ranking.”
Read more: https://www.searchenginejournal.com/ranking-factors/reading-level-ranking-factor/
