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SEO vs PPC: Pros, Cons, and When to Use Them – Neil Patel

Whether or not PPC or SEO is better is a question that gets asked repeatedly. But the answer is that it depends. One isn’t inherently better than the other, and each one has pros and cons. In fact, it is often true that they work better when they’re used together. When it comes to SEO, anyone is able to benefit from the free traffic that SEO can bring you, and it creates good traffic long term. But when you combine it with the instant results from PPC, you have extra strength.

Key Takeaways:

  • This discusses about money and where they should be put out at
  • Where you have your money can depend how you make your money from
  • There are good and bad ways to invest your money and you have to weigh it out

“Everyone wants to know who wins in the battle and where they should spend their marketing dollars. And everyone hates when I tell them there isn’t an easy answer.”

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