With over 537,000,000 Tweets sent in a 24-hour time frame, getting your corporate social media site high in search rankings can seem like an insurmountable feat. Fortunately, there are steps that you can take to make this much more attainable. Posting content that is more likely to be shared, for instance, is a great way to broaden your audience. Social media users are much more likely to share posts that contain infographics, videos, and even podcasts.
Key Takeaways:
- Because there is so much content published every day, the odds of any one website randomly coming up in a web search are low.
- Even though social media isn’t directly linked to SEO rankings, it does help for brand exposure in general.
- Social media can help a brand by increasing not only the ability of consumers to recognize the brands, but to increase the brand’s reputation.
“Data by WorldOMeter notes that marketers publish almost five million blog posts per day.”
