There are several things you can to do optimize your social media pages, and make them the best they can be. The first is to stay with the same color palette. When a customer is used to seeing certain colors relating to your brand, it is important to maintain that on social media. Another important thing is to build trust. It’s possible that someone coming to your page doesn’t know much about your company, and you want them to gain trust in your company.
Key Takeaways:
- It is considered a smart investment to devote some marketing time to social media channels.
- Your social media pages can be improved by including several features, such as utilizing the same logo and colors that is on your website.
- Make sure to add videos and photos because these posts are more likely to receive increased likes and shares.
“If you’ve been in business for a bit, you likely have a brand color palette that centers on your logo.”
Read more: https://blog.marketo.com/2018/12/how-to-improve-your-social-media-channels.html
