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How to Get Buy-In for Your SEO Projects — Whiteboard Friday

There are many things you need to do in order to get gain prioritization for your projects. The first thing is to identify what your goals are. Different teams will have different needs, so it’s important to figure out what each team’s needs are. You also need to create a pitch, outlining why your project should have priority over other projects. You also have to make sure that you follow through on the things that you say.

Key Takeaways:

  • One of the challenges with SEO, is that different people and groups are dependent on others to be successful.
  • Information that you collect needs to be tailored to specific groups and audiences.
  • All of the departments need to be sure to maintain communications with each other.

“it’s super important, as I learned at my time at T-Mobile, that different departments have different needs”

Read more: https://moz.com/blog/buy-in-for-seo-whiteboard-friday